Jessica Chen – Multicultural Barbies

Posted: November 11, 2013 in Uncategorized

In “Toy Theory: Black Barbie and the Deep Play of Difference”, the author says “If we could line up the ninety or so difference colors, cultures, and other incarnations in which Barbie currently exists, the physical facts of her unrelenting sameness (or at least similarity) would become immediately apparent” (265). This photo does an excellent job of displaying the sameness that Jones talks about. The barbies lined up all have the same shape, size, type of hair, and facial features. The only thing that changes is literally skin color. I also noticed the two African American babies are dressed the most provocatively with the shortest and most revealing low cut dress. What message is this supposed to send the young Black girls playing with the barbies like “look like me”? Are they not worth as much? Are they expected to arouse sexual desire?



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