Jeffery Larabee – quiz #2 (Fiske)

Posted: February 28, 2014 in Uncategorized

Over the break I went on a little road trip across the state of New York. During my time their I visited many of the schools and viewed their on campus clothing stores. There were always many students frequenting the stores looking for new products in order to promote their school spirit. This was a common example of Fiske’s idea of creating an identity through the use of wearing specific products. In the stores they had a variety of different things from shoes to sunglasses at a completely over priced rate. This shows how much people are willing to spend just to promote a certain image whether it be through their school spirit or just to fit in. 


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